DIsruptive Leadership Academy

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Disruptive Leadership Academy

The Need for disruption could not be more critical

Most managers are busy.
The best ones? Disciplined.

That’s why I created the Mission 15 Hard Challenge — a 15-day leadership test for people who want to stop managing and start leading with intention.

✅ 5 daily non-negotiables
✅ Printable 15-day tracker
✅ Self-assessment + leadership contract
✅ And a mindset video to get you locked in

No fluff. No shortcuts. Just 15 days of showing up on purpose.

  “The biggest mistakes in dealership leadership aren’t what we DO, but how we THINK.”

Three Common Leadership Traps Killing Your Dealership:

1. "That’s How We’ve Always Done It" Syndrome – The death sentence for any dealership.
2. Managing by Fear Instead of Influence – Your top talent has options. The best people don’t work for bad      leaders.
3. Confusing Motion with Progress – A busy showroom doesn’t mean a productive one.

Alright, let’s be honest—how many of you have ever knownexactly what to do to drive the sales team… and then did the complete opposite?

Here’s the deal—knowing isn’t the same as winning. If it were, every GSM who’s ever sat through a NADA workshop would be running the #1 rooftop in the country. Every desk manager who shadowed a good TO would be a closing machine. But we all know that’s not how it works 

We have so many acronyms in our business. SEO, CTA, CTR, ROI. 

I heard someone say the other day, “What is your ROF?” I thought they must have misspoken and meant ROI. Later I started thinking, they did mean ROF. 

I ask you, “What is your ROF?’ 

Return on Failure. We all talk about our success, our return on investments but not about our failures. 

Which is more valuable to you or your team?

How do you get a return on failure? 

Every top-performing salesperson I know generates most of their own business. Over the years in the car business, I’ve observed their habits and noticed they share similar daily activities that drive success.

I’ve compiled a simple list of tasks for salespeople, called The Road to 30. It includes ten actionable steps they can take over the next 30-60 days to sell more—for themselves and for you.